Big B’s content rule, lawyers explain Court order 
In a landmark judgement, the Delhi High Court has ruled that Amitabh Bachchan’s name, image, voice, and personality attributes cannot be used without the senior actor's permission. This order was passed acting on a plea filed by the 'Uunchai' actor "against the world at large" seeking to protect his "name, image, voice, and personality attributes".
In a landmark judgement, the Delhi High Court has ruled that Amitabh Bachchan’s name, image, voice, and personality attributes cannot be used without the senior actor's permission. This order was passed acting on a plea filed by the 'Uunchai' actor "against the world at large" seeking to protect his "name, image, voice, and personality attributes".